Picking a domain name ‘is an important task’
You should think carefully before they make a final decision because their selection is an important choice, it has been claimed. “In the Ultimate Guide to Search Engine Marketing published at EntrepreneurPress.com, Jon Rognerud advised against opting for a URL stuffed with keywords unless they make sense for the site.
He said it is also advisable to avoid abbreviations and to try and select a domain name that is short and easy to remember.
In addition, he recommended opting for a .com address as virtual real estate with this suffix is often easier to remember.
Mr Rognerud said it is often advisable to pick a domain name before creating a website.
This comes after Elliot’s Blog claimed that small companies should try to select generic domain names over branded ones.
The writer explained that large corporations can choose branded locations because they have huge marketing budgets, but that most firms will get more traffic with a relevant generic web address.